Curriculum
Vitae
Dhammika
Dharmawardhane (DD)
Marketing Professional with Digital and
Social Media proficiency. Over two decades competency working in global brand
and marketing communication environments.
Skills
Digital Marketing – New Media, Social Media, SEO & SEM. Mobile Marketing Digital Communications Strategy Brand Strategy – Unilever Advanced Brand Communication (ABC)
& Communication Channel Planning (CCP). Consultancy – Digital Media, Web and Mobile Strategy. Creative – Conceptualising and Copywriting.
Professional
Experience
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Where
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What
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When
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Infotainment Private Limited.
A start up digital solutions company.
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Digital and Creative
Consultant
Developed business plan, marketing strategy
and was part of a team of three creative to develop all marketing collateral
for the company inclusive of portfolio, website and digital marketing
material.
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October 2013 to March 2014
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Mother Sri Lanka
An initiative of the Presidential
Secretariat, Sri Lanka.
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Volunteer as Event Manager
Completed project and award ceremony for
5000 school children learning to be responsible citizens by engaging in local
community projects to foster co-existence.
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January 2014 – Current
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Hodders Law
One of the leading law firms in Northwest
London and Battersea, offering a broad spectrum of legal services to a large
portfolio of clients.
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Marketing Consultant
Developed and implemented Digital Marketing
Plan with short and long-term marketing goals and new customer engagement
campaigns to lessen effects of credit crunch.
Worked with partners to develop new client
segments, budgets, source new revenue generation avenues and identified areas
of cost efficiencies within the existing offices.
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January 2008 to July 2013
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Brands Alley
BPO advertising agency operation producing
work for Singapore, UK and US markets.
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Brand Consultant
Developed strategy for maximising and
identifying ROI digital and database marketing opportunities for Sri Lanka
Tourism.
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October 2007 to December 2007
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University of Westminster
Higher education institution in London
offering a wide range of Undergraduate, Postgraduate and Professional and
Short courses as well as world leading research.
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Advertising and Sponsorship
Coordinator
Developed and executed new digital
advertising and sponsorship marketing plan for the University of Westminster
Students’ Union to maximise the launch of their new offices, student welfare programmes
and entertainment venues.
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September 2006 to September 2007
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Education
1986 - 1991 - BA in Business
Administration, Truman University, Kirksville, Missouri, USA. 1985 – 1986 - Diploma in Business
Administration and Company Secretarial Practise, National Institute of Business
Management, Sri Lanka.
Professional
Training
Students Marketing – WYSIWYG
Website development and data manipulation. National Union of Students (NUS)
Extra Card Online Marketing. NUS Introduction to AMSU
(Association of Students’ Union Managers) and Student Movement. Re-invigorating Growth, McCann
World Group thinking and integration tools. Brand Optimisation Map, McCann
World Group. Unilever Advanced Brand
Communication (ABC). Unilever Communication Channel
Planning (CCP). British Airways Global Brand
Communication Strategy and Guidelines. Campaign Planning, Lintas College
of Communications, Bombay, India and Lintas Insight Mining. O&M Brand Stewardship. JWT Communication Planning Tools.
References
Sherine Silva
Property, Commercial &
Business Services Director/Solicitor
Hodders Law, 50 Station Rd,
London, Harlesden, London NW10 4UA, UK.
sherines@hodders.co.uk, +44 7747608873, +44 8442 250 004
David Whittingham
General Manager
Oxford Brookes Students' Union, Helena
Kennedy Student Centre, Headington Hill Campus
Headington, Oxford, OX3 0BT, UK.
dwhittingham@brookes.ac.uk, +44 1865 484757
Janaki Kurrupu
Director – Presidential
Secretariat
Strategy & Perceptions
Management Unit, 101, R A De Mel Mawatha, Colombo 3, Sri Lanka.
janaki_k@presidentsoffice.lk, +94 772 441548, +94 11 4354354
